Project Description


Project Brief

Client Name:

The Adventures of Sarah & James

Design Requirements:

  • Logo Design
  • Brand Guidelines
  • Stationery Design
  • Website Design
  • Website Development


The client for this project was a young couple who participated in a lot of travelling and outdoor adventures. Their goal was to create a place to document their adventures for their friends and family to follow.

They required a new logo, complete brand guidelines to follow and a website/blog for them to record their adventures. The couple were really keen to be involved with the design process along the way and they really liked the idea of including their outdoors lifestyle within the logo.

Final Outcome

For this project the colour scheme was selected first before any other designs were made. Once the colour pallet had been agreed, we set to work on working with the client to include all the things they enjoy within the logo. The fonts were carefully selected and the slogan positioned within the logo. The brand guidelines were then developed to include specific fonts, colours and patterns to fit in with the brand image the client required.

Overall the clients were very pleased with the logo and guidelines and we are currently working with them to produce a web platform for them to use to document their journey.

Skills Used

  • Graphic Design
  • Web Design
  • Web Development
  • Branding


“Everything looks amazing, thank you!”